Exhibitor Newsletters
Please share this information with those involved in your company's planning for the event. Be sure to also review the Deadline Checklist, Exhibitor Marketing Guide and Exhibitor Service Manual.
IPC Show Management Newsletters
Shepherd Exposition Services (General Contractor) Bulletins
Trade Show Resources
 IPC exhibitors have been selected to receive a FREE one-year trial subscription ($78 value) to the #1 magazine for trade show and event marketing professionals — Exhibitor Magazine. Each month, you can see the best in exhibits, read the best practices of leading exhibitors and find the information you need to maximize your trade show impact. Request your FREE 12-issue subscription.
Trade Show Exhibitors Association (TSEA) is the industry voice for exhibit and event marketing professionals. For over 30 years, TSEA has provided knowledge to marketing and management professionals who use exhibits to promote and sell their products, as well as to those who supply exhibitors with products and services.
Since 1978, the Center for Exhibition Industry Research (CEIR) has been highlighting the importance of exhibitions in today's business environment. Their mission is to promote the image, value and growth of exhibitions. They accomplish their goal by producing primary research studies that prove the effectiveness and efficiency of exhibitions as a marketing medium.
Susan Friedmann, CSP (Certified Speaking Professional), The Tradeshow Coach, Lake Placid, NY, author, "Meeting & Event Planning for Dummies," works with exhibitors, show organizers and meeting planners to create more valuable results from their events nationally and internationally.
If you're like hundreds of thousands of other exhibitors, small and large, you’ve probably got less to spend and all your marketing dollars are under more scrutiny than ever before. It’s simply not good enough to participate in a trade show anymore just for "image." You MUST prove value and that value must be meaningful. So how do you tie your trade show investment to the corporate bottom-line? How do you use pre-show planning, promotions, advertising, booth design, the Internet, your exhibit staffers, and all the marketing available to generate the maximum profitability from this year’s big show? What are those ‘secret weapons’ you must incorporate in your exhibiting arsenal that will ensure the highest value possible from your trade show marketing dollar? Visit Steve Miller’s Web site, www.theadventure.com today to find out how Steve can help you be successful AND profitable at your next trade show! Steve’s blog, www.twohatmarketing.com, provides his expert insights into the wonderful world of marketing.
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